THE BRIEF: Lettering for signage, graphic for apparel.

THE IDEA: Lettering that imbues a feeling of playful nostalgia.

Graphic that incorporates vintage knickknacks that decorate the shop. Feature the big elements (motorcycle, guitar, imported double doors, ToyStory theme). “Step into a treasure chest of times past.”

toycafe is an americana-themed cafe in fukuoka, Japan.